ClickZ News
Breaking news, information, and analysis
Yahoo Saw Weak Display Ad Spending in Q2 - Jul 23, 2008
Profit shrinks as Yahoo sees demand shift from branding to performance-based ads.
Forecast: In-Stream Ads and Video Banners to Dwarf Overlays - Jul 23, 2008
JupiterResearch sees limited demand for overlay ads, and says advertisers may not be very interested in them in the future.
NYTimes.com and LinkedIn Pair for Targeted Ads and Content - Jul 23, 2008
The newspaper site will target LinkedIn members with ads according to their information included in their profiles on the business networking site.
Facebook Redesigns Site, Shifts Ad Placements - Jul 22, 2008
Changes aimed at streamlining the site's appearance, reducing application clutter.
Travel Ad Report: Which Brands Rule When It's Time to Relax? - Jul 21, 2008
A new report shows Memorial Day and July 4 holidays sparked ads on travel guide sites from vacation destinations, hotels, telecoms, and financial services firms.
Google to Buy Russian Ad Firm for $140 Million - Jul 18, 2008
Contextual ad network Begun has relationships with 143,000 Russian sites, giving Google a major foothold with local performance-based marketers.
Downturn Hits Web Giants - Jul 18, 2008
Microsoft and ValueClick say tightening budgets are hitting display advertising. Google sees "expected" category weakness in finance and real estate.
Google Saw Display Ad Progress in Q2 - Jul 18, 2008
Google and Microsoft separately highlight advertiser growth in their earnings for three-month period ended June 30.
Execs and Accounts
Execs & Accounts: Revenue Science, Ringleader Digital - Jul 23, 2008
Revenue Science hands Bill Ruckelshaus COO duties; Ringleader Digital hires former DoubleClick pro Sonjoy Ganguly.
Execs & Accounts: Zeta Interactive, Omelet, Specific Media - Jul 22, 2008
Zeta Interactive hires Jared Blank; Omelet cooks up an alternate reality series for Saab; SplashCast hires MySpace exec to head L.A. sales office.
Execs & Accounts: Avenue A | Razorfish, Tribal DDB, Javelin - Jul 21, 2008
Avenue A | Razorfish promotes two in Seattle; Tribal DDB hires Mike Casey, and Javelin Direct hires a VP, decision support.
Execs & Accounts: McCann Worldwide, Pollinate Media - Jul 18, 2008
McCann Worldwide hires duo Denberg and Hirsch; Pollinate Media launches in Portland, OR.
Execs & Accounts: AzoogleAds, JumpTap, Ikea Seattle - Jul 17, 2008
AzoogleAds and JumpTap both open New York City outposts; Ikea Seattle starts a mobile-based loyalty program for shoppers.
Execs & Accounts: GSI Commerce, Toys 'R' Us, Nokia, Inform - Jul 16, 2008
GSI Commerce expands its marketing agreement with Toys 'R' Us, Nokia makes a deal with Mobile Content Networks for mobile search.
Execs & Accounts: Avenue A/Razorfish, Platform-A, Media Two Interactive - Jul 15, 2008
Avenue A/Razorfish promotes three in New York; Gannett selects Platform-A's Adtech for its ad serving; Crisp Wireless powers the Washington Post's iPhone-optimized site.
Execs & Accounts: Tribal DDB, Geico, BBDO - Jul 10, 2008
Geico launches in-game integration with Nintendo Wii; DDB creates skin cancer awareness campaign for Neutrogena; BBDO builds user-gen contest for FedEx.
Execs & Accounts: Hearst, MSN, Miva Direct, mInfo - Jul 9, 2008
Hearst invites MSN to the table; Miva grabs direct marketing vet Ribaudo; Olympic Committee chooses mInfo
Execs & Accounts: Scott Meyer, Microsoft, Rodale - Jul 8, 2008
Former About.com CEO becomes entrepreneur-in-residence at Warburg in New York; Microsoft and Rodale enter a contextual and paid search advertising relationship.
ADVERTISEMENT
Did you know that we host numerous Digital Marketing events throughout the year? |
Search Engine Strategies Events
|
ClickZ Events
- OMS Houston,
Jul 29, 2008
- OMS San Jose,
Jul 31, 2008
- OMS Portland,
Aug 5, 2008
- OMS Seattle,
Aug 7, 2008
- OMS Atlanta,
Aug 12, 2008
- OMS Denver,
Aug 14, 2008
- OMS San Diego,
Sep 17, 2008
- Emerging Marketing Solutions
New York, Oct 14, 2008
|