Features - Case Studies
People, products, campaigns, controversy: inside, in-depth
How One Local Marketer Gave Up on DIY SEO - Aug 14, 2008
Storage West Self Storage outsourced its local SEO, correcting bad data and improving the customer experience.
A Fishy Social Networking Campaign - Apr 11, 2008
A look at Telus' Canadian Facebook campaign.
Jazzed-up Capitol Records Video Ad Campaign Strikes a Chord - Feb 14, 2008
Improved "Video Spokesperson" campaign by Innovate Ads yields good results.
Outgrowing Your Homegrown E-mail System - Jan 10, 2008
How to determine when it's time to ditch your internal e-mail solution and call the pros.
Prilosec-Branded Bunco Game Rises to the Top at MSN Gaming Portal - Dec 20, 2007
Casual dice game site targeting women over 35 holds the title for longest time spent on site.
Artful Home Mines Customer Forums to Decide Web Strategy - Nov 21, 2007
Working with start-up Networked Insights, the art and home décor retailer used a forum to gather user insights prior to a site redesign.
Flip-flop Reviews Spark Sales for Bath and Body Works - Oct 17, 2007
The beauty product retailer tapped Bazaarvoice to identify its most prolific commentators, and will include their reviews in future advertising.
Adidas CGM Effort Brings Flood of Engagement - Sep 5, 2007
Adidas ran a portion of its "Impossible is Nothing" campaign on Freewebs.com to get consumer stories and raise brand awareness.
Delta Faucet Directs E-Mail Flow - Jul 11, 2007
For B2B marketers, there's often a go-between involved in sales. In those cases, should customer e-mail come from the larger company with a known brand or the intermediary who 's actually in touch with the client?
A Widget Campaign for VH1's 'Charm School' - Jun 6, 2007
To promote the show's upcoming season, VH1 asked Web users to play dress-up with virtual dolls, then invited them to post the widgets to social networking sites, blogs, and around the Web.
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Marketing Manager - Search Engine Marketing
Incisive Media New York, United States -
Sales Executive
FatTail New York, United States Chicago, United States Los Angeles, United States San Francisco, United States -
Online Marketing Manager
Viator.com San Francisco, United States -
17266
CNET Networks New York, United States -
Display Media Sales Manager
Become, Inc Mountain View, United States
